Anthropomorphism x 4

Références · 2026-02-21

bookMitigating the intrusive effects of smart home assistants by using anthropomorphic design features: A multimethod investigation

With the growing proliferation of smart home assistants (SHAs), digital services are increasingly pe...

AnthropomorphismTechnostressintrusive featuresperson-technology fitprivacy invasion

Références · 2026-02-21

bookThe influence of consumer anthropomorphism on attitudes towards artificial intelligence trip advisors

This research note investigates how consumers’ individual differences are associated with their at...

IntelligenceArtificielleAnthropomorphismAttitudesNeed for cognitionTravel advice

Références · 2026-02-21

bookConsumers’ identification with corporate brands: Brand prestige, anthropomorphism and engagement in social media

Purpose This paper aims to examine relationships between consumer-brand identification (CBI), brand ...

AnthropomorphismBrand engagementBrand identificationBrand prestigeCorporate brandingCorporate marketing

Références · 2026-02-21

bookThe Whiteness of AI

This paper focuses on the fact that AI is predominantly portrayed as white—in colour, ethnicity, o...

IntelligenceArtificielleAnthropomorphismRacialisationrobotsCritical race studies